As per the new E-Waste (Management) Rules 2016, it has become mandatory for bulk consumers, producers and manufacturers of all electrical and electronic equipment to bide by their EPR. These rules clearly indicate that a target is set for a bulk producer as per their market share to channelize their e-waste for responsible recycling.

What is EPR?

Extended Producer Responsibility (EPR) means responsibility of any producer of electrical or electronic equipment, for channelization of e-waste to ensure environmentally sound management of such waste. Extended Producer Responsibility may comprise of implementing take back system or setting up of collection centres or both and having agreed arrangements with authorised dismantler or recycler either individually or collectively through a Producer Responsibility Organisation recognised by producer or producers.

EPR Implementation Service

What is the role of a PRO?

A Producer Responsibility Organisation is an organisation that helps producers meet their EPR targets through various recyclers and dismantlers in the country. PRO is responsible for setting up a collection mechanism for the targeted material and create awareness for recycling of e-waste.

What we are offering

We have a perfect solution for solution for all bulk producers of electric and electronic equipment to meet their EPR targets. We ensure a transparent model of operation in the process with an expertise to meet the targets in a specified timeframe. Our services include –

  • We specialize in reverse supply chain services including reverse logistics, environmental reporting and downstream processing.

  • We provide PRO services with regulatory take-back schemes for e-waste and our compliance management evaluated and optimizes the compliance cost of producers.

  • Creating awareness for masses through social media, corporate events, print and digital marketing, awareness and collection drives and various other initiatives.

  • Presence in more than 17 major cities across India through our collection centres, collection points and channel partners for collection and handling of e- waste.

  • Channelizing of all the e-waste collected for processing in our R2 Certified, state of the art facility in Faridabad.

  • Educating the ‘Kabadees’ or traders engaged in informal recycling of e-waste about the benefits of proper recycling and getting them on board for sustainable recycling system. This is done by organizing workshops and creating awareness about the hazards of toxic procedures on their own health and surroundings.

  • We strongly believe that the informal sector has an answer for meeting the targets imposed on producers under EPR. As 70% of the e-waste generated in India is illegally recycled in the vicinity of Delhi/NCR, we are confident in achieving the targets through our strong buying base from them.

  • We provide evidences in the form of videos, pictures, documents and other forms as per the requirement of the producer. We make sure that the entire process is done as per the guidelines and strong work ethics.

  • We are promoting our new venture “Planet Namo” by which collection of e- waste is done throughout India by our website and app based model. It delivers a hassle free disposal of e-waste for consumers in a most economical and efficient manner.

  • We have a dedicated team of telecallers and professionals working on our 24x7 toll free number for the consumers to dispose their e-waste.


With our highly innovative and comprehensive return management solutions, we enable manufacturers to actively drive product and commodity returns thus facilitating multiple cycles of use. We are guided by our return to value philosophy and stand working our bit to work toward a circular economy. We are committed to provide you the best solution for achieving the targets. Please allow us a visit for a brief meeting to further explain our concept.